Education is an important part of your life’s journey. What you are taught, how you are taught, and by whom you are taught affects the direction you take whether you want to accept it or not. Therefore, it is crucial that to ensure that we create a society in the future that is better than that which we have today needs to start with the young people who will be leading that society.
This is pretty common knowledge, but we rarely think about it. If we do think about it, we frame up the discussion in intellectual terms versus emotional ones. Unicef wanted to literally bring to life the consequences of improper education to the education of the future. As such they developed a series of “class photos” that would be the result of escaped or ignored education. Absolutely powerful. Y&R Poland is the agency.