The many degrees of happiness by Coca-Cola
Coca-Cola has been the unabashed champion of happiness and in doing so has created more love for the Brand than… more
Coca-Cola has been the unabashed champion of happiness and in doing so has created more love for the Brand than… more
The Brands that really act on what they proclaim to stand for in the world at large are those that… more
Street art and outdoor installation art has enormously evolved over the past decade to become not just an accepted part… more
There are some everyday items that you simply could never see as inspirations for art, let alone canvases for artistic… more
Over the past five years there have been several city-wide art installation initiatives that ignite the creative power of local… more
Color has the ability to truly transform environments and radically affect the emotions and spirits of people who experience them.… more
Stunts and installations are increasingly a vital part of the communications mix because they are what creates conversations. They have… more
Most of you will have seen the artwork from Spencer Tunick before. He is the artist that shoots incredible installations… more
Street art is pervasive. What the likes of Banksy spearheaded has turned into a creative phenomenon that sees no end;… more
I am sure many of us don’t actually know the pace of a world class marathon runner. The speed is… more
A stunning art installation by Truly Design that creates a 3D/ floating art piece by using walls, ceilings and floors… more
The lovely thing about hosting your own festival is that you get to green light some really cool installations. Virgin… more
Great marketing really is being unleashed at the local level. Brands seem to have realized that creating potent local connections… more
Too often Brands look to their taught vehicles to accomplish their business objectives. However, many times it is an unexpected… more
A big challenge that many marketers face is creating the right conversations at the moment of purchase. These are critical… more
One way of describing art is the ability to tell profound stories using very little resources. Think of some your… more
Neglected urban spaces tend to be more prevalent in less fortunate neighborhoods. Those areas also tend to have residents who… more
The right message at the right time can make the most impact is a mantra often preached in marketing circles.… more
Installation events have become increasingly popular this year as a marketing tool. They serve to attract a crowd and create… more
Projection mapping is quickly becoming the hot technology for marketers to utilize, a bit like augmented reality was a year… more