Instagram foodporn brought to life
One of the most loved uses of Instagram is to take pictures of yummy food. People snap away when at… more
creative excellence
Christmas 2016 ads: emotionally powerful
The end of the year is alway a time where marketers reveal their holiday advertising. The United Kingdom has a… more
I see something that you can’t see
Vincent Bal is a filmmaker and artist that has developed a series of doodles that use the reflection of random… more
Technology that encourages analog living
The debate whether technology is actually disconnecting people from the real world has been ongoing. While constant connection to the… more
Purpose driven creativity from purpose driven companies
Having been fortunate to work at both established FMCG companies and tech companies, I have been exposed to the different… more
The best creativity of Christmas 2014
The holidays have come and gone, the decorations have been cleared and packed away for next year, the gifts have… more
How to do brilliant product ads
The art of the product ad has been practiced since the early days of advertising. As the decades have passed,… more
Coffee is leading the way in community marketing
Many brands today are trying to fuel their business activities in ways that help the communities in which they operate, or… more
Creative excellence showreel & inspirations from Alex Calderwood
Creativity is something that is so revered in society today, yet it is increasingly in a tug of war with… more
The power of great animation in marketing: Canal + and Chipotle show us how its done
Animation is one of the most powerful storytelling techniques. It allows you to pull hard at uncomfortable but true human… more
The art of great film-making – 3 TV commercials show us how its done
It is very exciting to find examples of great innovative campaigns that use multiple media, or smart and different ways… more
Creative excellence in English Language training marketing: 2 very different but equally brilliant approaches
There has been some very creative work done for educational institutions, especially English language schools. Arguably the two funniest commercials… more
The most powerful print ad this year brought to you by VW
Every once in a while, a piece of creative touches you profoundly because the creators were able to tell a… more